Objective:
Maximise video views and engagement in a national dealership competition campaign.
Challenge:
Compete against dealerships nationwide to achieve the highest-performing video content in terms of views and interaction over a short, high-impact timeframe.
Solution:
We developed and executed a hyper-targeted video campaign tailored to Jetour East London’s unique identity, ensuring creative content with strong hooks for maximum scroll-stopping impact. Leveraging platform-specific best practices and strategic posting times, we maximised organic and paid reach within a concentrated 72-hour window.
Results:
Across all five campaign posts, Jetour East London outperformed all participating dealerships nationwide, achieving:
- 226,030 Total Video Plays
- 158,246 People Reached
- 213,242 Total Impressions
- 63,349 Post Engagements
Takeaway:
Smart content creation paired with strategic distribution can drive massive attention in a short timeframe — especially when every view counts.